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Building Reputational Capital to Maximise Your Effectiveness

We have a fabulous clip capturing the highlights of this terrific Quick Bite event. Special thanks to Michaela Matthews who generously volunteered her time to edit footage taken at the event.

Click here to view.

Reputational Capital Does Matter! It is as important as consumer branding, where trust and value in what you can deliver for an organisation is critical to your success.

“In order to keep up with the world of 2050, you will need not merely to invent new ideas and products – you will above all need to reinvent yourself again and again.” – Yuyal Noah Harari, author and historian.

At our final NSW NAWO Event for 2019 we explored with our dynamic speakers Sari Mackay, Belinda Bright and Jenny Thomas, what it means to build reputational capital to maximise your effectiveness. Each speaker brought their unique viewpoint to the topic and joining us for the panel was  Ron Hurley, Director of Supply Chain – Pacific, Pernod Ricard. The event was generously hosted by Pernod Ricard at Barangaroo named after a strong, inspirational, Indigenous woman who stood up for her beliefs and way of life against the early colonists.

The full house took on the magnificent views of Sydney with participants from across our member organisations including Australia Post, News Corp, Chep, Bunnings, Lion Dairy and Drinks, Kimberley Clark, Orora, Linfox and welcoming potential new members as we approach 2020.

Our first speaker, Sari Mackay, Executive General Manager – Supply Chain at Bradken, shared her professional and personal views clearly articulating how important it is to know and share your story. Every one of us has achieved significant results in our careers and learnt from our experiences. Be proud of who you are and what you have achieved. Drawing on her extensive Supply Chain experiences, three key points resonated with the audience; be self-aware and know how you impact others, understand your weaknesses and be authentic while daring to be different and above all else trust yourself. In Sari’s words “Reputational Capital does matter – your next role is depending on it”!

Belinda Bright, Regional Managing Director, Aust/NZ, Kepner-Tregoe extended on the concept of embracing your story and understanding yourself adding building critical skills and keeping it real.

With key tips to advance your career by reducing the chances of being boxed in, maintaining currency in a rapidly changing world and keep improving your ability to transcend careers.

Start with build on your strengths and understanding how you impact others. Belinda actively engaged the audience by using an app to poll questions gathering feedback from the eager participants. In Belinda’s words “Reputational capital is how people experience you”.

Our third speaker, Jenny Thomas, Regional S & OP Pacific, Pernod Ricard brought it all together with as it’s as simple as PIE – Performance, Image and Exposure, a popular model that extends our thinking beyond just good or even great performance. Building your reputational capital and personal brand and image all contributes to career development and new prospects. Adding to the PIE model Jenny explained how important building relationships throughout your career is and how opportunities present themselves sharing her own career experiences. In Jenny’s words “Do the people that matter know about your work?”.

Our three amazing speakers came together with Ron Hurley as a panel answering questions from our members curious to know how to take these ideas further. Ron shared his experiences as a leader and supporter of diversity and inclusion and how to leverage reputational capital.

Ending a perfect afternoon overlooking the harbour, Pernod-Ricard hosted EOY drinks and networking with a wine appreciation session including the famous GH Mumm.

NAWO would like to extend our immense thanks to our three speakers, panellist and host; Sari Mackay, Belinda Bright, Jenny Thomas, Ron Hurley and Pernod-Ricard. And to our own NSW NAWO Committee members Carlee McGowan, Diane Utatao (NSW Chair) and Tania Montesin (Board Member) for their efforts in preparing and co-ordinating the final event for the NSW NAWO 2019 program.

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