Executive coach and speaker in the art and science of persuasive presentation and influential leadership
With a career spanning 20 years and specialising in how to create presence and impact with verbal and non-verbal communication skills, Margo will share practical tips and behaviours that women can use to mitigate the risks of unconscious gender bias, in particular, behaviours to influence the perception of confidence and control. Inspiring us all to Be Bold for Change and embrace the theme of International Women’s Day 2017.
Effective leadership is often defined in terms of one’s ability to influence a group of people towards a common goal. Increasing evidence shows that unconscious bias plays a significant part in the way we engage with people and the decisions we make about them; impacting our influence and leadership capability.
A ‘double bind’ exists which severely limits women’s abilities to engage in a full range of influencing behaviours. Put simply, women are evaluated negatively if they are too ‘feminine’ in their leadership style, as well as if they are too ‘masculine’. Studies show that there is a greater likelihood that a woman’s ideas will be overlooked in a group setting than will a male’s ideas.
To influence, we need to change these strong negative stereotypes and unconscious biases. This may include treading a fine line between breaching stereotypical norms if we wish to avoid negative perceptions by others.